Why It Pays To Engage The Services Of A Music Management Professionals

Why It Pays To Engage The Services Of A Music Management Professionals

by

Platinum Artist

From the late \’50\’s to the \’60\’s, beat groups were inspired predominantly by British groups mainly the Beatles and Americans primarily by Elvis Presley. Big record labels effectively filled all demands for pop music in most part of developed world including Sweden and Australia. Pop music was the major artery which flowed out in more specific areas of music such as modern rock although there were other popularly supported specialist mainstreams like blues, jazz, country, rhythm and blues, etc. Music management played a key role in the success of music artists who hit it big time in the entertainment industry then and now.

As a gifted talent who dreams to get into the music industry, it is important to consider hiring the services of a music manager in order to establish a clear path to a successful career in music. Juggling up between activities like songwriting, singing and tours while managing schedules, music production, promotion, interviews, press conferences and talking to clients to inch up deals would be very difficult for an artist or a band to handle. The tendency to a dwindling song quality and ill prepared performance due to time constraint is more likely to take place because of the diffused focus of attention from so many distractions. As bands or solo artists, the main job is to concentrate on the creativity in order to come up with good songs that are geared towards achieving both commercial and artistic appreciation. There are a few exceptions though in the case of some bands or artists who did it DIY and were able to inch their way in and reached a certain level of awareness for their projects. In time, they are going to be stuck in some place so that the need for someone to help bring their career to the next level would be imperative.

Generally speaking, music managers are influential people in the shaping of the artist\’s career direction that must be followed to achieve a success. The most effective music managers we know of today are the ones who themselves come from mainstream music industry. There are successful music artists or performers who are still active with their own careers but have found a way to help build up and market other bands or solo artists in the aspects of songwriting, vocal coaching, music production, image styling, promoting, time management and landing major record deals. Seasoned artist Bec Caruana is one perfect example of such a successful music artist. Her own career has seen more than fifteen years of fruitful experience as a singer-songwriter and concert artist as she has worked extensively, and still working with big named artists in the United Kingdom, the U.S., Sweden and Australia. Having experienced the ins and outs of the music business, her heart goes out to struggling talented artists who want to find their way in into the business. She has dipped her hands at music management where she has also found success at helping many deserving artists whom she believes have the potential to make it big in the industry. Her company PLATINUM ARTIST DEVELOPMENT is currently doing active business in professional artist and music management in both Sweden and Australia where the company has earned a fine reputation in this endeavor.

Platinum Artists Development

Phone: 1300 364 564

Sweden: 46 73 344 0468

Email: bec@platinumartists.com.au

Website:

platinumartists.com.au/

Description: Headed by platinum award winning song writer and singer B.J. Caruana, offers artist management services, vocal coaching and career management in Australia and Sweden.

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